Social Networks seem to be a main topic of discussion anywhere two or more real estate agents are gathered. Almost everyone uses Facebook, LinkedIn, Twitter or one of the many networks in an attempt to find prospective clients. Can you really find clients on Social Networks? If so, which ones are best served for finding people that want to buy or sell real estate? [Read more…]
Fear of rejection is probably the most common disease associated with sales people. No I didn’t make a slip of the tongue. I consider fear of rejection a very deadly disease to a sales career. Fear hits a person at a very early age and if uncontested, it becomes cancerous; to the point it is such a large obstacle, it appears totally impossible to bypass. I can tell you first hand that this type of fear is real and from the onset seems insurmountable.
Let me give you a real life example of me having fear of rejection. When I got into real estate in February 1969, everything was altogether different than it is today. I don’t think the term “lead generation” had been devised at that time. Sales seminars were few and far between, and I might add, miles and miles apart. However, every seminar that I attended, the main technique taught to generate new prospective clients was simplified by using the term “Prospecting.” For the next 25 years or so, I blocked three hours every day for just prospecting.
One of the ways of prospecting was a term called “Door Knocking.” In case you aren’t familiar with it, let me share my early experience with door knocking. [Read more…]