Insulating Against A Law Suit

Generally most of my posts are adaptable to sales in any industry. Today I am specifically addressing real estate sales. If someone practices real estate very long, they will face legal issues; especially if they sell a lot of real estate. There is a very simple explanation for it too. It’s impossible to please everyone, and especially, if you represent …

Gratification of A Real Estate Career

Gratification is the reward beyond income earned by a real estate agent for providing consumers quality service. I believe gratification to be an intangible, internal feeling of accomplishment for helping someone beyond fiduciary duties. More times than not, the consumer don’t even realize the magnitude of service you have provided because it wasn’t openly discussed. For example, people I have …

How Much Earnest Money Is Acceptable?

When it comes to selling real estate there is no standard, acceptable amount of earnest money to accompany an offer. First let’s examine what earnest money is. Earnest money is also referred to as “good faith” money. In other words, it is a payment made by the buyer at the time an offer to purchase is written that demonstrates to …